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Brands who prepare their Cyber Monday strategy can hope for a boom in sales around the holidays.

Are You Prepared For Cyber Monday?

With the holidays fast-approaching, it’s no surprise that the boom in internet gift-buying has begun. Ellis takes a look at Cyber Monday, the busiest online shopping day of the year, to discuss how brands can stand out from the crowd on social media with their promotions and deals.

Ellis Di Cataldo
26/11/2014

#BandAid30: A Look At Social Media’s Contribution To Charity

In 1984, Bob Geldof gathered the likes of Sting, David Bowie and Paul McCartney to record Do They Know It’s Christmas?. The aim was to raise awareness and funds to help combat the famine in Ethiopia at the time. 

William Davis
21/11/2014

 In this image, shared on Twitter, Philae was just 3km away from the comet when this photo was taken

One Small Step For Man, One Giant Leap For Social Media?

Ten years ago a rocket launched from Kourou, French Guiana, on a mission that cost around £1 billion and seemed fraught with difficulties. This week, after a decade in orbit, the spacecraft Rosetta finally reached its destination - a comet which is currently hurtling through space at 34,000mph.

Emmaline McAndrew
13/11/2014

Best examples of Halloween social marketing content.

Trick or Tweet: The Spookiest Social Marketing Content This Halloween

From frightful Facebook posts to terrifying tweets, a number of brands have gone above and beyond this Halloween to create some spooktacular social media content.

Lucy Pandit
31/10/2014

Google’s Penguin Update and Recovering From Algorithmic Penalties

During the past few weeks Google has been rolling out the latest worldwide update to its ‘Penguin’ algorithm, with further updates set to continue over the coming weeks.

Tyler Sox
31/10/2014