Bond-Mania: Here We Go
Posted: Tuesday 14 October, 2008
Pete Goold
There's been a distinct shortage of film launches that are really worthy of everyone's attention in recent years. Back in 2001, Emma and I were in New Zealand at the time of the first Lord of the Rings and the hype was incredible - but seemed entirely justified. Aside from Gladiator, anything by Pixar, SATC, the final few Star Wars films and a couple of others, I can't think of too many films that really seem to capture the mass market's imagination. Great though the Bourne films were, certainly Bond seems to have the monopoly on cross-gender appeal.
So, the only question is, have you pre-booked yet (and will you be buying the branded drinks holder whilst queuing for the film to start)?
