Raising Online Awareness To Consumers
Boxwish
Raising Online Awareness To Consumers
About
Boxwish is an online fashion and lifestyle destination that is inspired by the movies. The site launched to provide the means for movie fans to create the look of cinematic icons by enabling them to source and buy clothing featured in or inspired by the movies.Campaign Goals & Results
Punch was instructed by Boxwish to raise the awareness of the brand and increase traffic to the website. Through a direct campaign, Punch officially launched the site to female fashion publications and National fashion journalists to inspire consumers to ‘get the look' of the stars without the Hollywood price tag.Even before the first press release was officially pitched, Punch had gained coverage in The Independent and Reveal magazine as well as setting up two competition give-away opportunities with OK and Now magazine.
In the client's words
"The enthusiasm of the Punch team towards Boxwish was only equaled to mine. Having never used a PR Company before I was initially a little skeptical, but they talked me through every stage without the usual jargon and the results were evident literally within the first couple of weeks. The whole team comes highly recommended.
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Tim Aikin, Managing Director , Boxwish
For more information, please contact Punch.
