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Sponsorship of Hertfordshire’s Rural Tigers Provides Aid To Africa

Posted: Friday 12 November, 2010

UWA Primary School's football team, based in the foothills of Mount Kilimanjaro in Tanzania will be playing its next game in a brand new matching team kit for the first time, thanks to the benevolence of Bengeo Tigers FC of Hertford, Hertfordshire and Ware-based Mer, the highly recognised and trusted car care and valeting brand.

The donation of the team kit is the result of a sponsorship deal between Mer and Bengeo Tigers FC, in partnership with charity Childreach International which presented the Football kit to the UWA Primary School team.

Ware-based Mer, which has been manufacturing premium car care and valeting products for over 40 years has recently provided Bengeo Tigers FC U11 with a brand-new bright blue team strip, allowing the team to donate their previous kits to the children of Tanzania. As part of a project led by Childreach International, which helps with a number of fundraising projects, volunteers visited a disadvantaged primary school in Uwa and presented the football kits to the pupils.

Caroline Pickering, a volunteer of Childreach International said: "The children of Uwa were so thrilled with their new kits and their smiles were absolutely infectious. I'll never forget their faces when they saw their new kit for the first time. They had never worn a proper kit before. Usually, when they played against another school, they all wore any t-shirts and shorts they could find which never matched. When trying on their new kit, they couldn't believe that they had real numbers on their backs, and they kept admiring each other. They immediately went out to play on their dusty earth pitch, and all took off their new team socks in case they ruined them!".

Donna Howard, Retail Marketing Manager for Mer said: "We are absolutely thrilled that our sponsorship of Bengeo Tigers has had such a positive impact, not just here in Hertfordshire, but for the children of Tanzania too. With the club, we're looking into whether we can make the re-cycling and donation of team kits an annual event. As a Ware-based company that stands by the strong values of providing quality, affordable and durable car care products we try to invest in local societies and clubs as much as possible and just as we go from strength to strength, we want to ensure others have the best opportunity to go from strength to strength too".

Bengeo Tigers FC are currently playing in the Mid Herts Rural Minors League - Premier Division

To view further information about Mer and all Mer products visit www.merproducts.com or call 01992 512680.

-ENDS-

About Mer

  • Mer has been manufacturing premium car care and valeting products for over 40 years.
  • Mer's extensive range of products has built a reputation for quality, affordability and durability.
  • Mer is owned by parent company Farécla, which is committed to significant, ongoing investment in research and development of the Mer brand to ensure that its range of products are at the forefront of technological innovation within the car care and valeting sector.
  • Farécla supplies its brands globally through a network of distributors and automotive retailers.
  • In addition to being used by car owners, Mer products are also used to meet the needs of caravan and motorhome, boat, motorcycle, bicycle and homeowners.