About Punch

Awareness Building To Deliver New Customers

Only Organic

Awareness Building To Deliver New Customers
About

Only Organic offers a box scheme to deliver locally sourced organic fruit and vegetable boxes to customers across Buckinghamshire, Oxfordshire and Hertfordshire.

Campaign Goals & Results

Only Organic commissioned Punch to create media interest in the business, raising awareness of the scheme's benefits - such as being locally sourced when possible - to existing and potential customers. Punch liaised with the most appropriate media - including local business, daily and lifestyle publications - and arranged a product drop to a select number of journalists as the excuse to meet for an interview. A creatively presented press release and CD containing images enabled each journalist to cover the story, resulting in a surge in customer enquiries for the business.

In the client's words
"In a short space of time Punch was able to assist us in generating a tangible burst of interest amongst potential customers. Subsequently we have taken on sufficient customers to have added several members of staff and an additional vehicle to meet demand. As a small business where every penny counts we were delighted with Punch's flexibility regarding budget and terms, although we certainly didn't feel compromised on the level of service that we received. "

Dominic Shadbolt, MD , Only Organic

For more information, please contact Punch.