Sony Mobile

social strategy & always-on content creation

Since 2010, we’ve managed Sony Mobile’s digital content strategy across Facebook, Twitter, Google+, Instagram and LinkedIn (added in 2014) – working at both an always-on and campaign level to provide best-in-class creative storytelling. In addition to working on product announcement campaigns at CES, MWC, and IFA events, we also coordinate daily community management, influencer outreach, competitions and social partnerships; recently including: James Bond Quantum of Solace, Sony PlayStation, Android and FIFA World Cup Brazil.

Check out the gallery for a snapshot of some of the recent best-performing social assets. All images were shot and illustrated in-house by our creative studio.

300,000 to 25 million

Facebook community growth
between 2010 – 2015

15.3 million interactions

within Sony Mobile social media
channels this year