Punch launches AR for brands

Punch launches AR for brands

Real and digital worlds collide This week Facebook announced it has been testing augmented reality ads in its News Feed. Rolling out later this year, the feature will give brands the opportunity to bring their ads to life and show off their products in a new...
Welcome IGTV!

Welcome IGTV!

It has often been said that mobile is the new TV. Where in the past our watching habits revolved around the prime time schedule, today many of us prefer to spend our downtime immersed in our smartphones – swiping and streaming our way through a smorgasbord of...
The Art of the Apology

The Art of the Apology

One of the UK’s leading fast food chains has been without its main ingredient for over a week now, and for a company called Kentucky Fried Chicken that’s far from ideal. Following days of ridicule on social media with an outpouring of memes and customer complaints,...
Flying High: Bowled Over by Super Ads

Flying High: Bowled Over by Super Ads

The Eagles did anything but take it easy on Sunday night, soaring to new heights by taking their first ever Super Bowl title, downing the New England Patriots 41 – 33. It wasn’t just the 22 men on the pitch making headlines though. For many viewers of America’s most...
Marketing to Generation Z

Marketing to Generation Z

As we embark on a new year, it may have crossed your mind that 2018 signifies those born at the turn of the millennium becoming fully-fledged adults. If this had evaded you…we can only apologise for any existential dread caused. Alas, it is true. Those millennium...