Official Social Hype Chart Top 10
The Official Social Hype Chart Top 10 is compiled by the Social Charts team at punch and published exclusively on
Every day social platforms are making changes to their features, ad products and UX. With so many updates, it can be hard to keep track of which ones you should be focusing on, which ones you should be aware of and which ones are complete game changers that should be at the heart of your strategies and campaigns. 
UNTIL NOW… Introducing the new Official Social Hype Chart Top 10.
Each month, we’ll be bringing you the top 10 platform updates of the year, the climbers and the sliders, new entries, weeks at the top and peaks, all ranked in order of importance and impact for brands.
what this tells us

With three of the top five spots secured by Instagram, the Story-centric platform is the one to watch as we speed into the second half of the year.

Four new entries have stormed the chart this August, with big changes afoot for social.

NEW in at #2 – Facebook is launching Libra, its very own cryptocurrency. Currently under fire from regulators and legislators, it will be interesting to see what happens next.

NEW in at #3 – Instagram has hidden ‘like’ counts in seven countries, as it “looks forward to learning more about how this change might benefit everyone’s experience”.

No change at the top spot for Instagram’s checkout feature, celebrating a second month at #1 – with no signs of shoppable slowing down…

stay tuned…
As well as the Official Social Hype Chart Top 10 you can also follow our weekly social hype updates every Friday over on Instagram and LinkedIn, where we bring you all of the biggest updates, news, insights and highlights from the week.