Official Social Hype Chart Top 10
what this tells us
With 3 of the top 5 spots held by Instagram – including the much coveted #1 spot – it seems the Stories-loving platform is the one to watch so far this year, whether you’re focused on shoppable media, influencer marketing or episodic longer-form video story-telling.
NEW in at #5 this week is the update from Facebook that adverts are coming to the WhatsApp messaging app next year. With more than 1.5 billion users across 180 countries, this latest move is sure to provide brands with a huge new ad platform to master.
No change at the top spot for Instagram’s checkout feature, securing a third week at #1 with no signs of shoppable slowing down.